Strategy, creative, paid social and community management on Instagram, TikTok, Facebook and LinkedIn — built for Australian audiences, priced in AUD, delivered in AEST business hours by a fully Australian digital marketing agency.
Australian business hours (AEST/AEDT) — Monday to Saturday.
Deep-Dive Platform Expertise
We offer dedicated sub-service teams for Australia’s biggest paid and organic platforms. Pick the one that fits your business, or combine them into a full-funnel AU social strategy.
PARTNERED & CERTIFIED
Meta Business PartnerTikTok Marketing PartnerLinkedIn Partner50+ AU SMM Clients4.9★ Average RatingSound Familiar?
Most Australian businesses we speak to are stuck on at least one of these. None of them are content-volume problems — they are strategy and execution problems.
10K followers, 0 sales
You spent two years building an audience and the till has not moved. Followers ≠ revenue without a conversion strategy behind every post.
Posting daily, zero engagement
Three posts a week, sometimes more — and engagement is flatlining. The algorithm is rewarding short-form video and saves, not output volume.
Burnt by previous SMM agency
Six months in, all you got was a content calendar in a Google Sheet and three Canva carousels per week. No strategy, no measurable lift.
No idea what content actually works in AU
Your US-style content is getting ignored by Australian audiences. AU humour, AU references, AEST timing and AU creators all matter — and you do not have time to learn them.
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AU SMM Clients
AUD $0.0M+
Social Ad Spend Managed
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Avg Engagement Lift
0.0★
Client Rating
What is Included Every Month
Six concrete deliverables — not a vague "social media management" line item. Click into each for the detail.
Our 5-Step Process
Predictable, transparent, AEST-paced. From audit to optimisation — what happens in your first 90 days with Madsun Media.
Audit
Deep audit of your current social presence, AU competitor benchmarks, audience analysis, and content gap mapping. Delivered as a written report with prioritised opportunities — yours to keep regardless of whether we proceed.
Strategy
Documented 90-day strategy covering platform mix, content pillars, posting cadence in AEST, paid social budget allocation in AUD, creator strategy, and the KPIs we will be measured against.
Content Production
Creative kickoff — scripting, shooting (where applicable), editing, copywriting in Australian English, and asset delivery. First batch of content typically live within 14 business days of sign-off.
Launch & Engage
Posting at AU peak windows, community management in AEST, paid campaigns activated in phased budget tranches, and weekly tactical reviews on Slack or Google Meet during your business hours.
Optimise
Continuous iteration — kill what is not working, double down on what is, refresh creative every 2–3 weeks to fight ad fatigue, and reallocate AUD budget toward winning ad sets. Monthly retros + 90-day strategic refresh.
Platforms We Manage
Every platform has its own algorithm, audience behaviour and AU-specific quirks. We tailor strategy per channel — not one-size-fits-all crossposting.
Reels-led growth, carousels for saves, Stories for warm-audience nurture, and AU shopping integration where relevant.
Paid social powerhouse for AU — Meta Ads Manager campaigns, lookalike audiences from AU customer files, and community groups where they fit.
TikTok
AU For You feed dominance — sound-led short-form video, trend participation timed to the AU market, and TikTok Ads Manager paid layer.
B2B Australia — thought-leadership posts, document carousels, founder-led personal brands, and AUD-budgeted LinkedIn ad campaigns.
YouTube Shorts
Long-tail discoverability + AU search visibility. We repurpose Reels and TikToks into Shorts and build subscriber lift over time.
Highly underrated for AU lifestyle, home, fashion, food and wedding brands. Pin design, board strategy, and AUD-budgeted Pinterest Ads.
Built for the Australian Market
Generic global social does not work in AU. Here is what we do differently for Australian brands.
Australian creator partnerships
Vetted micro and mid-tier AU creators across Sydney, Melbourne, Brisbane, Gold Coast and Perth — beauty, fashion, food, fitness, tradie and lifestyle verticals. We negotiate AUD rates and handle AANA-compliant disclosure language.
AEST posting windows
We post during peak Australian engagement windows — typically 7–9am, 12–1pm and 7–10pm AEST/AEDT. Scheduled in your business timezone so each post hits AU feeds when they are actually scrolling, not 12 hours late.
AUD ad budgeting
Every ad budget set, reported and reconciled in AUD with GST-aware invoicing. We pace spend against AU public holidays, EOFY cycles and seasonal retail moments (Click Frenzy, Black Friday AU, post-Christmas sales).
AU cultural relevance in creative
Australian English captions (no "z" spellings, no US slang), AU pop-culture references that land, AU-licensed music selection, and creative that respects AU sensibilities — no cringey forced "g'day" tropes.
Bondi Beauty Brand — DTC skincare
A Sydney-based clean-beauty brand that had brand love but no social traction. Here is how 6 months of focused work changed the trajectory.
CHALLENGE
8K Instagram followers, beautiful product, near-zero attributable social revenue. The brand was posting product flatlays 4x a week and getting drowned by larger AU competitors. No TikTok presence at all.
SOLUTION
TikTok-first content strategy with 4x/week Reels cross-posted, founder-led talking-head video, plus a curated AU micro-influencer programme (12 creators across Sydney, Melbourne and Gold Coast). Layered with a Meta Ads conversion funnel in AUD.
RESULTS
- Followers: 8K → 64K in 6 months
- TikTok views: 0 → 14M
- AUD $380K social-driven revenue Year 1
- ROAS 6.2x on Meta campaigns
Case study summarised for confidentiality. Detailed write-up with creative samples available on request during your AU strategy call.
AUD-Priced Plans
Month-to-month. No lock-ins. All prices in AUD, GST-aware invoicing for Australian businesses.
Starter
AUD $1,400/month
- 2 platforms
- 12 posts per month
- Monthly content calendar
- Basic monthly report
- Email + Slack support (AEST)
Growth
AUD $2,800/month
- 3 platforms
- 20 posts per month
- Paid social ad management (Meta + TikTok)
- Community management (AEST hours)
- Reels/Shorts video production
- Monthly AEST reporting call
Enterprise
Custom
- Full social team (strategist, creative, paid, community)
- Multi-platform (4+ channels)
- Custom video production / on-location AU shoots
- AU creator/influencer program
- Dedicated AU account manager
- Weekly AEST strategic calls
Paid social ad spend (Meta, TikTok, LinkedIn) is billed separately at cost — no markup. Typical AU clients run AUD $1,500–$15,000/mo in paid spend on top of management fees.
What Australian Clients Say
Direct, unedited feedback from Australian founders and marketing leads we currently work with.
“We had 12K Instagram followers and it was pure vanity — zero attributable revenue. Madsun rebuilt our content from the ground up, layered in a Meta + TikTok paid funnel, and we hit AUD $180K in social-driven revenue inside six months. They run AEST hours so we never wait on a reply.”
James M.
Founder, DTC beverage brand
Melbourne, VIC
“We had been burnt by two previous Sydney agencies — beautiful decks, no results. Madsun rebuilt our strategy from the ground up, doubled our Reels reach in 90 days, and our ROAS on Meta is now consistently 5x+. Reporting is in AUD, calls are in AEST, no excuses.”
Amelia T.
Marketing Director, AU lifestyle retailer
Sydney, NSW
“We were sceptical about LinkedIn for a niche B2B product. Madsun built a founder-led posting strategy plus a small AUD-budgeted LinkedIn ad layer and we now generate 18–25 demo-qualified leads a month entirely from social. Results we could not have achieved managing it ourselves.”
Ravi K.
Co-founder, B2B SaaS
Brisbane, QLD
Australian Social Media Marketing FAQs
Related Australian Services
Social media works best when it is part of a wider funnel. Explore how we can support the rest of your Australian growth stack.
Industries We Help
We manage social media for a wide range of Australian industry verticals — see if we cover yours.
Related AU Services
Pair social media with these services to build a complete Australian growth stack.
Social Media Marketing Across Australia
Strategy, content and paid social tuned to every major Australian city — Australian English creative, AEST community management, and AU creator partnerships wherever your audience scrolls.
Ready to Make Australian Social Actually Convert?
Book a free 30-minute strategy call in your AEST timezone. We will audit your current channels live and send a detailed AUD proposal within 24 hours.
Or book a free call back — AEST/AEDT business hours.