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MADSUNMEDIA
Australia
Performance Marketing for Australia

Full-funnel paid advertising for Australian businesses — Google Search, Google Shopping, Meta Ads, LinkedIn, TikTok, and YouTube. Every campaign is AUD-budgeted, ROAS-focused, and reported in AEST. From AUD $1,500/mo — transparent pricing, no lock-in.

ROAS-focused AUD budgets AEST reporting No lock-in

Australian business hours (AEST/AEDT) — Monday to Saturday.

Channels We Manage

Full-Funnel Coverage Across All AU Platforms

Six channels. One ROAS-focused strategy. Every dollar tracked in AUD and reported in AEST.

Google Search

High-intent AU keywords capturing buyers actively searching on google.com.au. Best for leads and immediate demand capture.

Google Shopping

Product listing ads for AU ecommerce. Optimised feed management, AU-specific pricing, and Shopping campaign structure for ROAS.

Meta (Facebook & Instagram)

15M+ Australians on Facebook and Instagram. Audience-first creative strategy for AU consumers with Pixel, CAPI, and Advantage+ campaigns.

LinkedIn Ads

B2B performance for Australian professional audiences. ABM targeting, lead gen forms, and retargeting for AU decision-makers.

TikTok Ads

AU Gen Z and Millennial reach with video-first creative. Top-of-funnel awareness and retargeting for AU D2C and ecommerce brands.

YouTube Ads

Video performance campaigns reaching AU audiences on the second largest search engine. Skippable, non-skippable, and demand gen formats.

AU-Specific Expertise

Why Performance Marketing in Australia Is Different

Three reasons why generic paid advertising fails Australian businesses — and how we fix them.

AU Cost Per Click Context

Australian CPCs are among the highest in the Asia-Pacific region — "plumber Sydney" can cost AUD $25–$60 per click on Google. Without AU-specific bid strategies, quality score optimisation, and AU match-type management, budgets evaporate fast. We benchmark every campaign against AU industry CPC averages before launch.

AEST Bid Adjustments Matter

Australian consumers research and convert at distinct times that differ by state and timezone. Peak search intent for trades is 7–9am and 5–8pm AEST weekdays. Ecommerce peaks Thursday–Sunday evenings. Without AEST-aware dayparting, you are bidding at full price during low-conversion windows and under-bidding during peak AU buying hours.

AU Consumer Behaviour

Australian buyers are sceptical of non-local brands. AU-specific ad copy (Australian English, AUD pricing, local suburb references, "free AU delivery", local trust signals) consistently outperforms generic copy by 20–40% in our AU campaigns. We write all creative in Australian English and test AU-specific value propositions.

Our 4-Step AU Process

How We Drive ROAS for Australian Businesses

A transparent, data-driven engagement designed for Australian markets and clients.

01

Audit

Free account audit across all active channels. We assess your current ROAS, AU audience targeting quality, CPA vs. AU industry benchmarks, and wasted ad spend.

02

Strategy

AU-specific channel strategy and media plan. We recommend the right mix of channels, AUD budget allocation, and ROAS targets based on your business goals.

03

Launch

Campaign build, AU ad creative, conversion tracking setup, and pixel/CAPI implementation. Go live within 7–10 business days with full AU targeting configured.

04

Optimise

Weekly bid adjustments, AEST dayparting, audience refinement, creative testing, and monthly AEST reporting calls. Continuous improvement every 30 days.

0.0x

Avg. AU client ROAS

0%

Avg. CPA reduction

0+

AU Client Campaigns

0 days

Average launch time

AUD Pricing

Transparent AU Performance Marketing Retainers

All plans invoiced in AUD with GST-compliant billing. Ad spend paid directly to platforms — no markup on budget. Month-to-month, no lock-in.

Starter

AUD $1,500/month

Single-channel performance marketing for AU small businesses.

  • One channel (Google or Meta)
  • Campaign audit & strategic setup
  • AU keyword or audience research
  • Ad copy in Australian English
  • Conversion tracking setup
  • Weekly bid optimisation
  • Monthly AEST reporting call
  • AUD invoicing + GST receipts
Most Popular

Growth

AUD $2,800/month

Multi-channel performance marketing for growing AU businesses.

  • Two channels (e.g. Google + Meta)
  • Full-funnel campaign architecture
  • AU audience research across channels
  • Creative strategy + AU ad copy
  • Pixel / CAPI + GA4 integration
  • A/B testing (ad copy & creative)
  • AEST dayparting bid adjustments
  • Weekly optimisation + reporting
  • Dedicated AU account manager

Scale

AUD $5,000/month

Enterprise-grade performance marketing for AU brands scaling aggressively.

  • All channels (Google, Meta, TikTok, LinkedIn)
  • Full-funnel + retargeting strategy
  • Advanced AU audience segmentation
  • Custom AU creative production
  • Shopping feed management (AU)
  • Advantage+ & Performance Max
  • Attribution modelling (AU)
  • Bi-weekly AEST reporting
  • Senior performance strategist

All prices in AUD ex-GST. Ad spend is paid directly by you to Google/Meta — we never hold or mark up your budget. GST-compliant invoicing for all Australian clients.

AU Case Study

Melbourne Electrician — 3x Leads, -40% CPA

Full-funnel performance marketing for a Melbourne residential and commercial electrician — Google Search + Meta retargeting on AUD $4,500/mo total ad spend.

The Challenge

Melbourne electrician spending AUD $5,000/month on Google Ads managed by a local agency, generating 18 leads/month at AUD $278 CPA. Meta Ads were unmanaged. No AEST dayparting, no AU match-type hygiene, and no retargeting strategy.

Our AU Approach

  • Restructured Google Ads with AU match types & negative keywords
  • AEST dayparting (7–9am, 5–8pm weekday peak windows)
  • Meta retargeting for site visitors + lookalike AU audiences
  • AU English ad copy with Melbourne suburb targeting

Results (90 days)

0x

Lead volume

-0%

CPA reduction

AUD $167

New CPA (was $278)

0 leads

Per month (was 18)

Management fee: AUD $2,800/mo — Growth plan.

AU Performance Marketing FAQ

Frequently Asked Questions

Everything Australian businesses want to know before starting a performance marketing retainer.

Areas We Serve

Performance Marketing Across Australia

Full-funnel, ROAS-focused paid media for businesses in every major Australian city — AUD budgets, AEST dayparting, and AU audience targeting wherever your customers convert.

Ready to Scale Your AU Ad Performance?

Book a free 30-minute AEST strategy call. We audit your current paid accounts and provide a ROAS-focused AU media plan within 48 hours. No lock-in, no pressure.

Or call us on Book a Free Call — AEST/AEDT business hours.