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Local SEO

Local SEO

Google Business Profile, local pack rankings, citation building, and review strategies for local businesses.

5 articles

The complete 2025 guide to local SEO in Australia — how to optimise your Google Business Profile, build citations, earn reviews, target suburbs and rank in the Google Maps pack to win local customers.

Step-by-step guide to ranking in the Google Maps pack — GBP optimisation, AU citation directories, review velocity, and local SEO ranking factors explained.

Proven strategies to get 5-star Google reviews — email templates, SMS follow-ups, QR codes, ACCC-compliant negative review responses, and automation tools.

Local SEO guide for Australian tradies — GBP setup with trade licence numbers, suburb landing pages, review strategy, and LSA vs Google Ads comparison.

Step-by-step GBP setup for Australian businesses — create, verify, optimise, post, and get reviews. Includes AEST business hours format and AU suburb service areas.