Automotive Lead Generation that fills the yard.
We drive test-drive bookings, finance enquiries and service leads for Australian car dealers, dealerships and auto businesses — Google Vehicle Ads, Meta retargeting and finance-calculator funnels wired to your DMS. AUD pricing, AEST account managers, no lock-in contracts.
Australian business hours (AEST/AEDT) — Monday to Saturday.
150+
Australian Clients
AUD $8M+
Ad Spend Managed
7 Yrs
In The Market
4.9★
Google Rating
How we generate automotive leads
Test drives, finance enquiries, service and trade-in leads — built for how Australians actually shop for a car.
Test-Drive Booking Campaigns
Ads and landing pages built around one action — booking a test drive. We keep the offer clear, the form short and the follow-up instant, because a booked test drive is the single strongest predictor of a sale on the floor.
Google Vehicle Ads & VLAs
We set up and optimise Vehicle Listing Ads and your inventory feed so live stock appears with price, image and location to buyers Googling that exact make and model near your yard — and sold cars drop out automatically.
Meta Retargeting & Dynamic Ads
Buyers rarely purchase on the first visit. We retarget browsers across Facebook and Instagram with the specific vehicles they viewed, keeping your dealership front-of-mind through a long, considered car-buying cycle.
Finance-Calculator Funnels
Interactive repayment and finance pre-approval calculators that capture serious buyers, qualify their budget upfront, and hand your sales team a lead who already knows their weekly repayment before they walk in.
Service & Trade-In Lead Funnels
Campaigns for the profitable back end — logbook servicing, trade-in valuations and parts — with instant-valuation forms and online service booking that keep the workshop full between vehicle sales.
Lead Routing & Speed-to-Sale
Instant delivery to your CRM or DMS with SMS alerts to the sales team, so enquiries are called while the buyer is still on the lot or the couch — not the next morning when they have already visited a competitor.
How we run your dealership campaigns
Inventory & Margin Review
We look at your stock mix, best-margin models and whether new, used, finance or service drives your profit — so campaigns push what the dealership actually wants to move, not just whatever gets clicks.
Feed & Funnel Setup
We connect your inventory feed for Vehicle Ads, build test-drive and finance-calculator landing pages, and set up call and form tracking across every channel so nothing goes unattributed.
Launch Search, Vehicle & Social
We run Google Search and Vehicle Ads for in-market buyers and Meta retargeting for browsers, each pointed at the right funnel — test drive, finance pre-approval, or service and trade-in.
Route & Follow Up Fast
Leads hit your DMS or CRM instantly with SMS alerts, so the sales team responds within minutes and no enquiry goes cold overnight — the difference between a booked test drive and a lost buyer.
Optimise to Cost-Per-Sale
We report leads, test drives booked and units sold by channel, then shift budget toward the campaigns delivering the lowest cost per sale — judged against gross per unit, not cost per click.
Why Australian dealers choose Madsun Media
Results-Driven Strategy
Every campaign is built around measurable outcomes — qualified leads, revenue growth, and ROI — not vanity metrics. We are accountable to your bottom line.
Australian Business Hours
Your dedicated account manager works AEST/AEDT hours. Meetings, approvals, and turnarounds happen on your schedule, every business day.
Dedicated Account Manager
One senior contact for the full engagement — no call-centre handoffs, no rotating juniors. You always know who is working on your account.
AU-Compliant & Transparent
Australian English copy, AUD invoicing with GST, Privacy Act-compliant practices, and weekly written reports. Full transparency, no surprises.
Automotive Lead Generation FAQs
Related services
Related industry
Ready to book more test drives?
Vehicle Ads, retargeting and finance-calculator funnels from AUD $2,000/mo — reported on cost per sale, AUD invoicing with GST, no lock-in.
Australian business hours (AEST/AEDT) — Monday to Saturday.