Fashion Ecommerce that turns browsers into buyers.
We build high-converting Shopify stores for Australian fashion, apparel, footwear and accessories brands — Afterpay/Zip, shoppable lookbooks, size guides and retention flows that grow revenue, not just traffic. AUD pricing, AEST team, no lock-in.
Australian business hours (AEST/AEDT) — Monday to Saturday.
150+
Australian Clients
AUD $8M+
Ad Spend Managed
7 Yrs
In The Market
4.9★
Google Rating
What we build
Custom Shopify stores designed to look like your brand and sell like a machine — from the first collection page to the repeat-purchase email.
Shopify & Shopify Plus Builds
Custom, fast, mobile-first Shopify stores built for fashion, apparel, footwear and accessories brands — the platform Australian D2C labels scale on, without fighting a rigid template that was never made for a seasonal catalogue.
Conversion-Optimised Product Pages
Merchandising, swatches, rich imagery, reviews and considered PDP layout that lift add-to-cart and average order value — because a beautiful brand that does not convert is just an expensive lookbook.
Afterpay, Zip & Local Payments
Afterpay, Zip, Apple Pay, Google Pay and Shop Pay wired into an AUD checkout tuned for Australian shoppers — the buy-now-pay-later options fashion buyers now expect before they will hit purchase.
Lookbooks & Editorial Content
Shoppable lookbooks, collection stories and campaign landing pages that turn your seasonal shoots and brand world into pages people actually browse — and buy directly from.
Size Guides & Fit Tools
Clear size charts, fit finders and detailed product specs that cut the biggest cost in fashion ecommerce — returns and exchanges driven by customers unsure whether it will fit.
Retention & Lifecycle Flows
Klaviyo email and SMS flows, loyalty, back-in-stock and subscription mechanics that turn one-time buyers into repeat customers — where the real margin in a fashion brand actually lives.
How we build fashion stores
Brand & Catalogue Discovery
We get across your brand world, price point, collections, margins and the customer you are dressing — so the store reflects the label rather than a generic template with your logo dropped on top.
UX, Merchandising & Wireframes
We map the browse-to-buy journey, plan collection structure, filtering and PDP layout, and wireframe the pages that matter most before a pixel of design is signed off.
Design & Shopify Build
We design and build a custom, fast-loading Shopify theme — editorial where it should feel like a magazine, ruthless where it should sell — fully responsive and ready for your photography.
Payments, Apps & Launch
We connect Afterpay/Zip, shipping, reviews, email and analytics, migrate products and content cleanly, QA on real devices, and launch with redirects handled so you keep your rankings.
Optimise, Test & Grow
Post-launch we run CRO experiments, refine flows and read the data so conversion rate, AOV and repeat purchase keep climbing season after season — not just on launch week.
Why Australian fashion brands choose Madsun Media
Results-Driven Strategy
Every campaign is built around measurable outcomes — qualified leads, revenue growth, and ROI — not vanity metrics. We are accountable to your bottom line.
Australian Business Hours
Your dedicated account manager works AEST/AEDT hours. Meetings, approvals, and turnarounds happen on your schedule, every business day.
Dedicated Account Manager
One senior contact for the full engagement — no call-centre handoffs, no rotating juniors. You always know who is working on your account.
AU-Compliant & Transparent
Australian English copy, AUD invoicing with GST, Privacy Act-compliant practices, and weekly written reports. Full transparency, no surprises.
Fashion Ecommerce FAQs
Related services
Related industry
Ready to launch a store that actually sells?
Custom Shopify fashion builds from AUD $3,500 — Afterpay/Zip, lookbooks, size guides and retention flows, AUD invoicing with GST, no lock-in.
Australian business hours (AEST/AEDT) — Monday to Saturday.