Solar Lead Generation that fills your install calendar.
We help residential and commercial solar installers, battery retailers and CEC-accredited businesses across Australia win exclusive, install-ready enquiries — with postcode-targeted Google Ads, solar SEO, quote funnels and speed-to-lead automation. Generated under your brand, never resold.
AUD pricing, AEST account managers, no lock-in contracts. Australian business hours (AEST/AEDT) — Monday to Saturday.
150+
Australian Clients
AUD $8M+
Ad Spend Managed
7 Yrs
In The Market
4.9★
Google Rating
Own the lead engine instead of renting shared enquiries
If you have ever bought leads from a comparison site, you know how it ends: the same homeowner's number gets sold to four or five installers at once, and whoever dials first wins a race to the bottom on price. With roughly one in three Australian homes already carrying rooftop solar, the easy enquiries are long gone — what remains is a competitive market where the installer with the strongest own-brand lead engine takes the profitable jobs. We build that engine for you: postcode-targeted Google Ads, solar SEO and qualification-first quote funnels that generate enquiries under your name, exclusively for your sales team.
Owning the engine also changes what your marketing answers to. Clicks and even raw lead counts are vanity numbers if they never become signed contracts, so we track every enquiry through to cost-per-sold-system and optimise against that. And the timing could not matter more: the federal battery rebate has set off a genuine battery boom, with millions of existing solar households now shopping for storage and hybrid upgrades. The companies that lock in their own pipeline of exclusive battery and install enquiries during this land-grab will hold those postcodes for years. That is the window we help you win.
What we do for solar companies
A complete exclusive-lead engine — search, ads, funnels and automation — built for installers and battery retailers, never shared lists.
Exclusive Solar Lead Generation
Every enquiry is generated under your brand, on your landing pages, and lands only in your inbox. We never resell, recycle or share a lead — no racing four other installers to the same phone number, no stale marketplace lists.
Solar Google Ads
Postcode-targeted search campaigns for "solar installers [city]" plus battery and hybrid system terms, built with negative keywords that screen out DIY tinkerers, job seekers and warranty queries — so budget only reaches homeowners ready for a quote.
Solar SEO
We rank your business for installer, system-size and battery searches across your actual install territory — the suburbs your crews service — so you keep collecting free, compounding enquiries long after the ads are switched off.
Landing Pages & CRO
Quote funnels that qualify by roof type, bill size and timeframe before an enquiry ever reaches your CRM, so your sales team spends the day talking to install-ready homeowners instead of chasing curiosity clicks.
Meta Ads for Battery Retrofits
Facebook and Instagram campaigns aimed at existing solar owners — the households with panels already on the roof who are now weighing up storage. Retrofit offers, rebate explainers and creative built specifically for the battery boom.
Speed-to-Lead Automation
Solar buyers collect three or more quotes, and the first company to respond usually wins the job. We wire instant SMS and email replies to every new enquiry so your business is always the first voice a homeowner hears.
How we fill your install calendar
Capacity & Territory Audit
We start with your install capacity, service territory and average system value — residential, commercial and battery — so the lead engine is sized to the jobs your crews can actually deliver, not a generic national campaign.
Offer & Channel Strategy
We shape an offer homeowners respond to and pick the channel mix — Google Ads for buyers searching right now, SEO for compounding territory coverage, Meta for battery retrofits — mapped to your margins and postcodes.
Build, Track & Launch
We build quote funnels with bill-size qualification, wire up call and form tracking end to end, then launch campaigns so every enquiry is captured, attributed and pushed to your sales team the moment it lands.
Optimise for Cost-Per-Installed-kW
We report on what a marketing dollar returns in installed kilowatts and signed contracts — not cost-per-click — and refine bids, keywords and funnels each month so acquisition cost falls as your volume grows.
Why Australian solar companies choose Madsun Media
Results-Driven Strategy
Every campaign is built around measurable outcomes — qualified leads, revenue growth, and ROI — not vanity metrics. We are accountable to your bottom line.
Australian Business Hours
Your dedicated account manager works AEST/AEDT hours. Meetings, approvals, and turnarounds happen on your schedule, every business day.
Dedicated Account Manager
One senior contact for the full engagement — no call-centre handoffs, no rotating juniors. You always know who is working on your account.
AU-Compliant & Transparent
Australian English copy, AUD invoicing with GST, Privacy Act-compliant practices, and weekly written reports. Full transparency, no surprises.
Solar Lead Generation FAQs
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Trades Lead GenerationReady for exclusive install-ready leads?
Solar lead generation from AUD $1,500/mo — exclusive install and battery enquiries generated under your brand, with Google Ads, SEO and quote funnels tracked to cost-per-sold-system. AUD invoicing with GST, no lock-in.
Australian business hours (AEST/AEDT) — Monday to Saturday.