Solar Leads Australia-Wide that fill your install calendar.
We help residential and commercial solar installers, battery retailers and CEC-accredited businesses across Australia win exclusive, install-ready enquiries — with postcode-targeted Google Ads, solar SEO, quote funnels and speed-to-lead automation. Generated under your brand, never resold.
How do solar companies get exclusive leads in Australia? The best source of solar leads Australia wide is an owned lead engine, not a shared marketplace. Solar installers and battery retailers win exclusive, install-ready enquiries by running postcode-targeted Google Ads, solar SEO and qualification-first quote funnels that deliver every lead only to their own sales team.
AUD pricing, AEST account managers, no lock-in contracts. Australian business hours (AEST/AEDT) — Monday to Saturday.
150+
Australian Clients
AUD $8M+
Ad Spend Managed
7 Yrs
In The Market
4.9★
Google Rating
Solar leads Australia: own the engine instead of renting shared enquiries
If you have ever bought leads from a comparison site, you know how it ends: the same homeowner's number gets sold to four or five installers at once, and whoever dials first wins a race to the bottom on price. With roughly one in three Australian homes already carrying rooftop solar, the easy enquiries are long gone — what remains is a competitive market where the installer with the strongest own-brand lead engine takes the profitable jobs. We build that engine for you: postcode-targeted Google Ads, solar SEO and qualification-first quote funnels that generate enquiries under your name, exclusively for your sales team.
Owning the engine also changes what your marketing answers to. Clicks and even raw lead counts are vanity numbers if they never become signed contracts, so we track every enquiry through to cost-per-sold-system and optimise against that. And the timing could not matter more: the federal battery rebate has set off a genuine battery boom, with millions of existing solar households now shopping for storage and hybrid upgrades. The companies that lock in their own pipeline of exclusive battery and install enquiries during this land-grab will hold those postcodes for years. That is the window we help you win.
How much does solar lead generation cost in Australia?
Most Australian solar installers invest somewhere between AUD $1,500 and $6,000 per month managing their own campaigns, plus ad spend and GST — priced by channel mix and territory rather than a flat per-lead rate. A single Google Ads campaign in one capital city sits at the lower end; a national engine spanning Google Ads, SEO, Meta retrofit campaigns and speed-to-lead automation sits higher. We size the engine to your install capacity first, then report cost-per-qualified-lead and cost-per-sold-system so the number always ties back to signed contracts, not clicks.
Which Australian solar businesses win the most from exclusive leads?
We run solar leads Australia-wide for six core sub-niches, each with its own search intent, decision cycle and rebate eligibility. If your business sits closer to general trades and construction, the same playbook powers our trades lead generation for tradies and builders service, and every campaign is backed by conversion rate optimisation so quote-funnel forms convert clicks into booked jobs, not just traffic.
Residential Installers
Residential solar lead generation for 6.6kW to 10kW rooftop systems — postcode-targeted Google Ads and quote funnels that qualify by roof type, bill size and finance timeframe before an enquiry ever reaches your install calendar. Built for installers accredited by the Clean Energy Council.
Commercial Solar
Commercial solar leads for business, strata and government rooftop systems, qualified by premises size, energy usage and decision timeframe — because a 100kW commercial enquiry needs a very different journey to a residential quote.
Battery & Storage Retailers
Battery and storage retailer leads aimed at the millions of existing solar households now shopping for retrofits, with Meta and Google campaigns built around rebate eligibility, payback period and hybrid inverter questions.
EV Charger Installers
EV charger installer leads for home and workplace charging point installs — capturing the same households upgrading to solar and battery who are also wiring up a charger, plus fleet and body-corporate enquiries.
Off-Grid Specialists
Off-grid and remote-area solar leads for farms, rural properties and stand-alone power systems — longer-consideration campaigns aimed at landowners comparing off-grid quotes rather than grid-connected rebate shoppers.
Solar Maintenance
Solar maintenance and servicing leads — panel cleaning, inverter fault callouts, system health checks and warranty work — for businesses that want service calendars filled between new-install jobs, not just new-install enquiries.
What we do for solar companies
A complete exclusive-lead engine — search, ads, funnels and automation — built for installers and battery retailers, never shared lists. See how we structure Google Ads for Australian solar companies across Search, Display and remarketing.
Exclusive Solar Lead Generation
Every enquiry is generated under your brand, on your landing pages, and lands only in your inbox. We never resell, recycle or share a lead — no racing four other installers to the same phone number, no stale marketplace lists.
Solar Google Ads
Postcode-targeted search campaigns for "solar installers [city]" plus battery and hybrid system terms, built with negative keywords that screen out DIY tinkerers, job seekers and warranty queries — so budget only reaches homeowners ready for a quote.
Solar SEO
We rank your business for installer, system-size and battery searches across your actual install territory — the suburbs your crews service — so you keep collecting free, compounding enquiries long after the ads are switched off.
Landing Pages & CRO
Quote funnels that qualify by roof type, bill size and timeframe before an enquiry ever reaches your CRM, so your sales team spends the day talking to install-ready homeowners instead of chasing curiosity clicks.
Meta Ads for Battery Retrofits
Facebook and Instagram campaigns aimed at existing solar owners — the households with panels already on the roof who are now weighing up storage. Retrofit offers, rebate explainers and creative built specifically for the battery boom.
Speed-to-Lead Automation
Solar buyers collect three or more quotes, and the first company to respond usually wins the job. We wire instant SMS and email replies to every new enquiry so your business is always the first voice a homeowner hears.
How we fill your install calendar
This is the same lead generation process we run for every industry we work with, tuned specifically for solar install capacity and battery-retrofit sales cycles.
Capacity & Territory Audit
We start with your install capacity, service territory and average system value — residential, commercial and battery — so the lead engine is sized to the jobs your crews can actually deliver, not a generic national campaign.
Offer & Channel Strategy
We shape an offer homeowners respond to and pick the channel mix — Google Ads for buyers searching right now, SEO for compounding territory coverage, Meta for battery retrofits — mapped to your margins and postcodes.
Build, Track & Launch
We build quote funnels with bill-size qualification, wire up call and form tracking end to end, then launch campaigns so every enquiry is captured, attributed and pushed to your sales team the moment it lands.
Optimise for Cost-Per-Installed-kW
We report on what a marketing dollar returns in installed kilowatts and signed contracts — not cost-per-click — and refine bids, keywords and funnels each month so acquisition cost falls as your volume grows.
Why Australian solar companies choose Madsun Media
Results-Driven Strategy
Every campaign is built around measurable outcomes — qualified leads, revenue growth, and ROI — not vanity metrics. We are accountable to your bottom line.
Australian Business Hours
Your dedicated account manager works AEST/AEDT hours. Meetings, approvals, and turnarounds happen on your schedule, every business day.
Dedicated Account Manager
One senior contact for the full engagement — no call-centre handoffs, no rotating juniors. You always know who is working on your account.
AU-Compliant & Transparent
Australian English copy, AUD invoicing with GST, Privacy Act-compliant practices, and weekly written reports. Full transparency, no surprises.
Solar Lead Generation FAQs
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Trades Lead GenerationReady for exclusive install-ready leads?
Solar leads Australia-wide from AUD $1,500/mo — exclusive install and battery enquiries generated under your brand, with Google Ads, SEO and quote funnels tracked to cost-per-sold-system. AUD invoicing with GST, no lock-in.
Australian business hours (AEST/AEDT) — Monday to Saturday.